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Lot # 975 (of 1411)   < Previous Lot | Next Lot >

1890s "Ball Playing Girl" Suspenders Advertising Display

Starting Bid - $200.00, Sold For - $580.00

Dating from the height of the "Bloomer Girl" craze in the 1890s, this colorful advertising display pictures a lovely young woman ballplayer in promotion of President Suspenders. The woman is pictured standing at the plate in full uniform; a pair of President Suspenders prominently displayed on her back. The caption above reads "Shirley President Suspenders 50 Cents" while the merits of the product are described below: "Easy On The Shoulders - The Back Slides." In the 1890s, scores of "Bloomer Girls" baseball teams were formed all over the country. Many of these teams eventually abandoned bloomers in favor of more standard baseball uniforms, as illustrated in this rare advertising display. This rare advertising piece is actually one of a series of six magnificent displays produced by Shirley President Suspenders. The reverse reads in part: "The Shirley President Suspender Girls will attract much attention if displayed in your window" and provides a checklist of the six pictures in the set (Golfing Girl, Ball Playing Girl, Tennis Girl, Bowling Girl, Fishing Girl, and Billiard Girl). "If you haven't all six of the pictures, write for those which are missing and we will promptly mail them to you. If you want men to stop at your window in greater numbers than ever before, display all six pictures in your window. Don't give these pictures away - sell them at 25 cents each and keep the money. You will find one picture in every half dozen box of Shirley President Suspenders. This is one of them." This is the first example we have ever seen. The exceptionally bright and colorful graphics, combined with its unique subject matter, combine to make this one of the most striking and interesting baseball-related advertising pieces from the era. Printed on cardboard stock by the American Lithographic Company of New York. A tiny edge tear is evident along the left border and there is an extremely light surface wrinkle in the lower left. These extremely minor condition flaws do not in the least detract from the display's overall Excellent to Mint appearance. The piece measures 8.5 x 13.5 inches and has been elegantly framed to total dimensions of 14.5 x 21.5 inches. Reserve $200. Estimate $400/$600. SOLD FOR $580.00

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