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Lot # 989 (of 1411)   < Previous Lot | Next Lot >

1912 Boston Garter Advertising Display Sign

Starting Bid - $5,000.00, Sold For - $19,720.00

The 1912 Boston Garter set is universally regarded as one of the rarest and most beautiful card issues ever produced. Their great rarity is no doubt in part due to the fact that only one card was issued with each box of twelve garters. 1912 Boston Garters are quite unique in that each features a player in the dugout, without pants, in the midst of getting dressed, proudly displaying his Boston-brand garters. In the background are beautiful stadium scenes, featuring ballplayers warming up. Offered is an incredible Boston Garter cardboard advertising display poster, featuring illustrations of two of the large-format cabinet-style display cards in the set, Detroit's Hugh Jennings and Boston's Johnny Kling. The exquisite full-size images of the cards on the poster (each measuring 4 x 8.25 inches) are produced with the same unparalleled production quality as the cards themselves. It appears that the very same printing plates were used to produce both the card images on the poster and the cards themselves. The fronts of each are literally indistinguishable from one another, thus making the advertising poster the "moral equivalent" of two 1912 Boston Garter cards, with the added bonus of additional advertising for the product, and presented in an ideal advertising display format. In addition to being one of the most beautiful and interesting sets ever produced, 1912 Boston Garters are also one of the rarest. In fact, as duly noted in the Standard Catalog, they are so rare that if it were not for the checklist which appears on the back of each card, we would not even know what players comprise the set, let alone that there are sixteen cards to the set (one player is represented from each team). Boston Garter advertising posters, not surprisingly, are even rarer than Boston Garter cards. We estimate that there are fewer than twenty-five examples of 1912 Boston Garter cards known to exist in the entire collecting world. To the best of our knowledge, there are a total of approximately six Boston Garter advertising posters known to exist. (Note: The posters are not all of the same exact design; the known posters feature several different combinations of players.) On this extraordinary example, both Hugh Jennings and Johnny Kling proudly display their Boston-brand Garters as they dress for the day's game. The unparalleled quality of the lithography and the unique concept of the set both contribute to making 1912 Boston Garters one of the most distinctive and noteworthy baseball card sets ever issued. The poster is extraordinarily bright, crisp, and perfectly clean, with flawless registration, and brilliant colors. The only flaws are just a couple of undetectable tiny touchups and a few extremely small, insignificant surface wrinkles in the surrounding background which are mentioned strictly for the sake of accuracy and in no way detract from the sign's extraordinary Near Mint to Mint appearance. This is a simply magnificent example of one of the hobby's finest baseball advertising display pieces. The poster is accompanied by an outstanding example of an original Boston Garter store wood cabinet counter display (14.5 x 7.5 x 10 inches) of wood and mirrored-glass construction which was provided by Boston Garter to stores to display Boston Garter-brand products. The cabinet has the Boston Garter logo on each side, and the message on the interior lid reads in part: "This cabinet is furnished by us for the exclusive display and sale of the Boston Garter." The cabinet is in Excellent condition. Accompanying the retail cabinet are three original boxes of Boston Garters, each of a different design and each still containing the garters. The boxes are ideal for display with the cabinet and poster. The poster measures 21 x 11 inches and is beautifully matted and framed to total dimensions of 27.5 x 17.5 inches. Reserve $5,000. Estimate $10,000/$15,000. SOLD FOR $19,720.00


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