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Lot # 1562 (of 1594)   < Previous Lot | Next Lot >

1944 R59 American Beauties Complete Set (24)

Starting Bid - $200.00, Sold For - $1,057.50

Complete set of this beautiful full-color classic 1940s “girlie” issue. In the style of arcade cards of the era, in 1944 Gum, Inc. issued cards featuring beautiful pinup artwork by the top illustrators of the day. The public’s appetite for pinup art exploded during this era, with images by artists such as Gil Elvgren, Zoe Mozert, and Earl Moran appearing on everything from matchbook covers to ink blotters to calendars. To avoid potential criticism from the general public, Gum, Inc. sold these very risqué cards in tobacco stores, rather than in the candy stores where the kids frequently visited. This outstanding high-grade set is crisp and clean, with vibrant colors, and ranges from Ex to Nr/Mt (averaging Ex-Mt). Total 24 cards. Reserve $200. Estimate $400/$600. SOLD FOR $1,057.50

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