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Lot # 664 (of 1560)   < Previous Lot | Next Lot >

1952 Star-Cal Decal Type 1 and 2 Giants and Red Sox Store Advertising Displays (2)

Starting Bid - $500, Sold For - $2,115

Two rare 1950s store cardboard displays with Star-Cal Decals from the 1952 (Type 1 and 2) baseball series, one featuring the Boston Red Sox players, and the other featuring New York Giants players. Included are Ted Williams, Willie Mays, Monte Irvin, and Dom DiMaggio. Each insert space on both store displays has a Star-Cal Decal. Each decal, of course, is still in its original red envelope packaging. The two displays each have nine decals (six Type 1s and three Type 2s) for a total of eighteen decals. Boston Red Sox (9 decals): Type 1: #71A Parnell, 71B Williams, 71C Williams, 71D Stephens, 71E Goodman, 71F D. DiMaggio. Type 2: #85A Williams, 85B DiMaggio/Parnell, 85C Goodman/Stephens. New York Giants (9 decals): Type 1: #78A Thomson, 78B Dark, 78C Maglie, 78D Jansen, 78E Mays, 78F Irvin. Type 2: #90A Irvin/Mays, 90B Jansen/Maglie, 90C Dark/Thomson. These attractive displays have been untouched by time. This is exactly how they looked in the store in 1952 when these colorful and rare decals were originally 10 and 15 cents each. The decals on the Red Sox display grade Vg-Ex overall, with just a little natural general wear from display, while the Giants decals are in exceptional Ex-Mt condition. The Red Sox display itself has some minor flaws, primarily edge and corner wear, and some light creases. The Giants display (accompanied by the original envelope in which the display was issued to stores, which has protected it since 1952) is clean with just some very minor surface creases. Both are very impressive and ideal for display. Each store display measures 13.25 x 21.5 inches. Total 2 displays (with a total of 18 decals). Reserve $500. Estimate $1,000+. SOLD FOR $2,115

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